DVD-RAM provides the solution to the need for a high-capacity removable data storage device for file back-up, as well as to accommodate the increased use of DVD multimedia applications - including full motion video, color images and digital audio. Along with its vast storage capacity and high reliability, DVD-RAM offers much lower media cost than other media and low cost of ownership. The more you use it, the more economical it gets - good news for data-intensive applications and high-volume users.Panasonic DVD-RAM is the optimum rewritable DVD storage choice. Its high storage capacity, high reliability and ability to handle a variety of data types have made it a de facto standard. Panasonic DVD-RAM combines low drive cost together with low media cost to give market-leading cost of ownership.