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20th Century Alcohol & Tobacco Ads. 100 Years of Stimulating Ads by Allison Silver, Steven Heller (Hardcover, 2018)

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Product Information

Each era's alcohol and tobacco trends are exuberantly captured page after page, with brand images woven into American popular culture so effectively that almost anyone could identify such icons as the Marlboro Man or Spuds MacKenzie, figures so familiar they could appear in ads without the product itself. Other advertisers devised clever and subliminal approaches to selling their wares, as the wildly successful Absolut campaign confirmed.

Product Identifiers

Publisher
Taschen Gmbh
ISBN-13
9783836566520
eBay Product ID (ePID)
22046528008

Product Key Features

Number of Pages
392 Pages
Language
English, French, German
Publication Name
20th Century Alcohol & Tobacco Ads. 100 Years of Stimulating Ads
Publication Year
2018
Subject
Advertising
Type
Textbook
Author
Allison Silver, Steven Heller
Format
Hardcover

Dimensions

Item Height
302 mm
Item Weight
2353 g
Item Width
238 mm

Additional Product Features

Editor
Jim Heimann
Country/Region of Manufacture
Germany
Title_Author
Allison Silver, Steven Heller